文章摘要
论工业设计对象的文化性
On Cultural Character of Industrial Design Objects
  
DOI:
中文关键词: 工业设计  文化性  审美内涵
英文关键词: industrial design  cultural character  aesthetic connotation
基金项目:
作者单位
彭静昊,吴志军 湖南科技大学 艺术学院湖南 湘潭 411201 
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中文摘要:
      文化有不同的精神、风气和文化心理结构或文化心理逻辑,它们属于内在的隐型文化。对应于隐型文化的,是可以直接感知的,常以物质形态存在的显型文化。因此,支持文化和美学的多样化,并不是简单地支持设计师个人的主观审美和文化品位,也不是简单地依靠过多的装饰来实现,而是在成本、技术、资源、消费者情感等多重约束下,通过新颖性和简洁性的多元化设计来提高日常生活用品、特别是工业大批量生产的日用产品的文化品位和审美内涵。
英文摘要:
      Different cultures have different spirit, style, and cultural psychology structure or cultural psychology logic, which belong to the internally invisible culture and correspond to the externally visible culture that can be directly perceptive and often exists with the physical forms. Thus, to back up the varieties of culture and aesthetic does not mean to merely support the designer's individually subjective aesthetic and cultural taste, or merely depend on excessive decorations. On the contrary, restrained by the cost, the technique, the resource, and the consumer's emotion, the designer shall, with the diversified design of novelty and conciseness, improve the cultural taste and the aesthetic connotation of daily necessities, especially those of mass production.
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